Shilika Jain/ Services/ AI SEO/ Case studies
CASE FILES · AI SEARCH + TIER-1 PRESS · UPDATED OCTOBER 2026

Receipts, not adjectives.

Seven campaigns across AI search and tier-1 press. Two show the AI SEO engine on its own. Five show the PR layer that feeds it. Every case links back to its source.

Direct answer

The clearest AI SEO results from Shilika Jain and Rahil Jain: Meru Trophy, a Bengaluru trophy shop, went from no search presence to 27,300 Google clicks and 2.3M impressions in 16 months. shilikajain.com, a brand-new domain, ranked #1 for "fractional PR manager crypto" within a month of launch. The PR side adds tier-1 coverage in Forbes, CoinDesk, The Block, Blockworks and Economic Times, which is the branded-mention layer AI engines lean on most.

Case 01 · Local commerce · Bengaluru, IN · AI SEO

From invisible to 27,300 Google clicks in 16 months.

27.3k
Clicks in 16 months
2.3M
Search impressions
1.2%
Average CTR
6.9
Average position
Before

A local trophy and awards shop with a storefront and word of mouth, and no search presence to speak of.

What we did

Mapped buyer-intent searches (product, occasion, city), built a page that answers each one, added structured data, and kept refreshing what ranked.

After

27,300 clicks and 2.3M impressions in 16 months, with page-one rankings for "trophy shop in bengaluru".

Source · merutrophy.in · Google Search Console

Case 02 · Personal brand · Global · AI SEO + PR

A brand-new site, ranking #1 for its niche within a month.

#1
for "fractional PR manager crypto"
8.5k
Impressions in 3 months
1 mo
Launch to #1
5
AI engines on the citation panel
Before

A new domain in a niche ("fractional PR for Web3 and AI") that barely existed as a search category.

What we did

Server-rendered pages with Person, Service and FAQ schema, answer-first playbooks, llms.txt, and a prompt panel across ChatGPT, Perplexity, Gemini, Claude and Google AI Mode.

After

Ranked #1 for "fractional PR manager crypto" within one month of launch, and still climbing.

Source · shilikajain.com · Google Search Console

Case 03 · Decentralized AI · Global · PR

Gaia: Forbes, Decrypt and Benzinga in five months.

3
Tier-1 features
6+
Founder interviews and podcasts
5 mo
Dec 2024 to Apr 2025
Before

A decentralized AI network needing mainstream credibility beyond crypto circles.

What we did

A sustained press and podcast engine run from December 2024 through April 2025.

After

Featured in Forbes, Decrypt and Benzinga, plus 6+ founder interviews and podcast appearances.

Sources · forbes.com · decrypt.co · Full case study

Case 04 · Metaverse & gaming · India · PR

Bullieverse: a $4M raise covered by Economic Times, Inc42 and Tech in Asia.

$4M
Raise announced
5+
Business and tech outlets
0
Press relationships before we started
Before

An early-stage metaverse startup announcing a $4M raise with no press relationships.

What we did

Narrative and release drafting, organic journalist pitching, and founder interviews.

After

Coverage across Economic Times, Inc42, Cointelegraph, YourStory, Tech in Asia and more.

Sources · economictimes.indiatimes.com · inc42.com · Full case study

05 to 07 RAISES & LAUNCHES

The moment that matters, in the outlet that matters.

RWA tokenization

MANTRA Chain

$11M

CoinDesk covered the raise, and Cointelegraph ran an interview with CEO John Mullin.

coindesk.com · Case study

NFT infrastructure

RARI Foundation

Mainnet

The Block covered RARI Chain's mainnet launch on Arbitrum and its royalty-protection angle.

theblock.co · Case study

Wallet infrastructure

Web3Auth

Blockworks

Blockworks ran the Web3Auth wallet infrastructure story, alongside CoinDesk and Benzinga coverage.

blockworks.co · Case study

Why these belong on an AI SEO page: every one of these articles is now a source ChatGPT and Perplexity can cite when someone asks about the company or its category. That's the branded-mention layer, built one placement at a time.

NEXT WHAT HAPPENS NEXT

How we'd run it for your brand.

01 · Teardown

48 hours

We audit your search rankings, AI-answer visibility and press footprint, then send the plan.

02 · One play

A number and a deadline

We pick the play from these files that fits you, and commit to the number we'll hit.

03 · Receipts

Linked reporting

Every result reported the way this page is: a number, and a link you can check.

Case file #08

Yours, next.

A 30-minute teardown call: we show you which play fits and the number we'd hold ourselves to.