01
Senior hands on keys
The operator pitching your story to a Wired or Dark Reading editor is the person you hired, not a junior account exec who learned your category last quarter.
02
US security press access
Direct working relationships with editors and reporters at Dark Reading, SC Media, Wired, TechCrunch, The Register and Forbes Councils, built over six years of placed stories.
03
Half the agency cost
$5K–$12K/month removes the account-team overhead baked into a $15K–$45K US cybersecurity agency retainer, with no loss of senior access.
04
AI and analyst visibility
Structured coverage so ChatGPT, Perplexity and Gartner analysts cite your company by name when a buyer asks which vendors lead your category.
05
Cross-vertical depth
Experience spanning AI security, DePIN, zero-trust, Web3 infrastructure and cybersecurity compliance, so vertical nuance does not get flattened into generic tech angles.
06
Narrative, not noise
Category framing that turns a routine product release into a news hook, so your announcement does not end up as one more pitch the security news desk filters out before lunch.