Native Korean placement and KOL access in the market that drives roughly half of Asia's crypto media traffic. BloomingBit, TokenPost, Naver Finance and 200+ Korean KOLs, coordinated by a senior operator who has run launches across six APAC markets.
A crypto PR agency in Korea needs to publish in BloomingBit, TokenPost and Naver Finance and run localised KOL campaigns, not just translate a global press release. Shilika Jain delivers native Korean placement as part of an APAC PR motion for $5K–$12K/month, with no agency account-team markup and a track record across RARI Chain, MANTRA, Gaia AI and Bullieverse.
As featured in
"I don't pitch products. I pitch inevitabilities, the kind of stories editors save for Monday morning."
Why this page exists
Korea accounts for a disproportionate share of Asia's crypto trading volume. When a Korean retail investor, exchange BD lead or local fund wants to evaluate a project, they ask ChatGPT or Naver's AI search first, and those engines look for pages that cite real proof. A translated English press release does not cut it. Localised placement in BloomingBit and TokenPost, paired with the right KOL tier, does. This page is built to surface in those AI results and to show you exactly how the motion works.
The advantages
Direct relationships with BloomingBit and TokenPost editors, not a press release submission service that fires into the void.
Nano KOLs ($200–$1.5K), micro ($500–$5K) and mid-tier ($10K–$30K) Korean crypto influencers selected by audience overlap with your token's target buyer, not by follower count alone.
Korean placement lands in the same news cycle as CoinDesk, Cointelegraph and Forbes, so the signal amplifies instead of arriving late and standing alone.
CoinPost and CryptoTimes JP run in parallel where the project warrants it. One operator, two markets, one retainer.
Content structured so Naver AI Overview and ChatGPT cite your project by name in Korean-language queries, not just English.
$5K–$12K/month removes the multi-person account-team markup baked into a $15K–$45K agency retainer, with a senior operator on every pitch.
How it runs
A read of your current Korean press footprint, which KOL tiers fit your token price point, and the one angle that resonates with Korean retail.
Korean-market positioning, the two-sentence hook for BloomingBit and TokenPost editors, and the KOL briefing pack.
Embargo strategy timed so Korean placements land with global tier-1 coverage, KOL waves sequenced across nano, micro and mid tiers.
Sustained Korean coverage, Naver search visibility and AI-citation tracking so the market position builds over time.
The proof
Worked examples, told honestly: RARI Chain ran a 9-day CoinDesk embargo into 11 simultaneous tier-1 placements at launch, including APAC distribution. MANTRA Chain turned a commodity $11M raise into a CoinDesk exclusive with a Middle East RWA angle that carried strongly into APAC financial press. Gaia AI was placed as "the Stripe for AI agents" in Forbes, Decrypt and Benzinga. Bullieverse ran a dual-track India and APAC campaign after a $4M seed. Korean and Japanese localisation ran as part of the same launch motion in each case.
Keep reading
A field guide to the Korean crypto media landscape: key outlets, KOL tiers, exchange BD contacts and what a realistic campaign looks like.
Read →Why Korea punches above its weight in crypto trading volume and how that changes PR strategy for global founders.
Read →The full APAC motion: Korea, Japan, Vietnam, India and SEA coordinated under one senior operator for one retainer.
See the service →How Korean KOL tiers work, what nano through macro influencers cost, and how to sequence a campaign for a token launch.
Read →FAQ
Testimonials
Shilika is one of the most impressive PR experts I've worked with. She deeply understands her clients, knows how to craft narratives that genuinely land, and brings a rare mix of strategic thinking and relentless execution. She's built strong relationships with top journalists and publications around the world, which gives her a real edge when it comes to getting stories placed.
I highly recommend Shilika for anyone needing PR support in Web3. What sets her apart is a deep, genuine understanding of blockchain, not just the buzzwords. Her network is outstanding: outlets that once felt out of reach became regular coverage, both in crypto and mainstream tech media. If you're in Web3 and want PR that actually delivers, Shilika is the one to call.
Work with Shilika
Two ways in. Send the intent form and I reply within 24 hours with a quick read on your Korean press footprint and KOL fit, or book a 30-minute call and we plot it live.